* “Great brands belong to their customers, communities and fans. And those being served by the brand tend to expect merch..’ says Violet Grey founder Cassandra Grey and rightly so….
Growing a loyal and engaged following is important for any brand. Facebook and Instagram are great channels for advertising products, and by growing your following, you’re growing potential customers, too….
Following our win of the Baker Street account, we’ve been busy creating some conversational, witty and thoughtful content for them. Baker Street is your reliable, convenient and cleverly packed bakery…
Don’t be too quick to turn off your Facebook ad-sets! Your eCommerce store could be leaving money on the table by not using the attribution window to its fullest. Let…
Reading food labels, is it worth your time? Having recently taken up avid label reading due to health issues I have found myself increasingly perplexed. Spending lengthy periods clogging up…
It might seem straightforward in theory but the art of writing a brief is not to be underestimated. At Brilliant we’re a creative bunch and when it comes to articulating what…
An American phenomenon we Brits mainly heard irreverent references to on the television. It would now seem with the trend migrating this side of the pond in the last few…