Category

Digital

Brilliant AgencyDigitalEnvironmentMarketing
July 19, 2019

The Brilliant Debrief; PR stunts, emojis, milk insights and Instagram likes.

PaddyPower PR stunt announces their Huddersfield Town FC 'unsponsorship' PaddyPower at first revealed their sponsorship of Huddersfield Town FC (who emphatically crashed out of the Premier League last season). They unveiled their new kit sporting them in a friendly on…
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DigitalMarketing
July 17, 2019

New Facebook Ads Manager UI has arrived

Advertisers are being tasked with familiarising themselves with a new Facebook’s ads manager as the online giant begins to roll out their updated advertising platform. This isn't the first time Facebook has made tweaks to their UI/UX but it seems…
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Digital
July 17, 2019

Tips and tricks to give more personality to your copywriting

  Social media marketing is arguably the most personal medium, to get your marketing across, to date. It’s a landscape where direct communication with customers happens every day. The way you represent yourself on social media has become a landmark…
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advertising billboards
Digital
July 16, 2019

Honest ads or lack of creativity?

Whether you work in the marketing industry or not, you may have recently seen an increase in simple, to the point advertising - coined, ‘honest & transparent ads’. The likes of Brewdog, Oasis and Oatly to name but a few.…
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Brilliant AgencyDigitalMarketing
July 12, 2019

The Brilliant Debrief; #BoycottHeck, plant-based cities, vegan chocolate and canned coffee.

ICYMI – #BoycottHeck  Note to self – don’t name a product after Boris Johnson... This week Heck was at the mercy of the Twittersphere after they invited the Tory leadership candidates to their factory. Though the Yorkshire-based sausage makers were…
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Digital
July 11, 2019

Supporting a brand as they grab the horns and storm into one of the UK’s largest supermarkets!

This month we had the privilege of supporting a brand, as they launched their product into one of the biggest supermarkets in the UK (the third largest in the UK to be exact) and we wanted to make sure they…
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Brilliant AgencyDigitalMarketing
July 5, 2019

The Brilliant Debrief; fancy pickles, Instagram Stories, authentic LGBTQ+ marketing and Heineken’s data mission.

Pickles top the charts at the Fancy Food Show Sweet, sour and crunch are making a comeback in the form of pickles - something we know all about, thanks to our client, Mrs Elswood! They were named the number one…
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Digital
July 3, 2019

Leaf it Out: Supermarket Ditches Plastic!

Of the 9 billion tonnes of plastic produced every year, what are you doing to improve upon the 9% which is only currently being recycled?! That’s exactly what the Rimping supermarket in Chiang Mai thought, before coming up with an…
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Brilliant AgencyDigitalMarketing
June 28, 2019

The Brilliant Debrief; helping the homeless, Boots plastics pact, fast fashion and banana leaf packaging.

Each week our team comes together to debrief and share key stories and insights from the news cycle. Take a gander below and find out what’s caught our attention this week. The Yorkshire soup that’s helping the homeless Our Client,…
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Digital
June 24, 2019

Creating & Developing a Unique Tone of Voice

How and where do you begin creating a specific tone of voice for a brand? Good question. It’s one that at some point you’re going to have to tackle and approach head-on before rolling out any kind of copy that’s…
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