Fitch & Leedes had already established themselves as the number one tonic brand in South Africa and with their sights set on the UK and a distributor, Hoyle Bottom Spirits...
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I recently worked on a photoshoot with our clients at St Pierre and the results were so bloody good, I thought I’d share a few top tips for success when…
Everyone’s a social media copywriter these days. Even if you’ve binned off social media altogether, the likelihood is you’ve dabbled in some social media copywriting in your lifetime. The difference…
I don’t know about you, but my Instagram Story feed has been flooded with my friends telling me what Disney character they are, and what their 2020 is going be…
Spotify’s latest campaign has got the British public chatting, chuckling and copping wry smiles up and down the country. The new ‘Listen Like You Used To’ campaign features a set…
Social media writing can often be placed in the same, rather vague, category of digital copywriting, however, the two differ quite substantially, both involving varying skills and key aspects that…
Whether you’re a professional writer, a self-professed grammar enthusiast, or someone who worships Grammarly as a gift from the gods, you’ll be forgiven for making errors in your writing. It…
Reading food labels, is it worth your time? Having recently taken up avid label reading due to health issues I have found myself increasingly perplexed. Spending lengthy periods clogging up…
I know what you’re thinking, pretty odd blog choice for the copywriter in the team!? BUT having an understanding of content curation from start to finish can make life a…
Swipe up to shop UTM links, custom discount codes and collaborative clothing lines – it’s easy to see why influencer marketing works so effectively for ecommerce brands, particularly in the…
