Each week our team comes together to debrief and share key stories and insights from the news cycle. Take a gander below and find out what’s caught our attention this week.

The Yorkshire soup that’s helping the homeless

Our Client, Yorkshire Provender, has been featured in The Yorkshire Post this week for their work with Centrepoint homelessness charity on The Big Broth. The competition sees people from across the UK entering their very best soup recipes, to be in with the chance of their soup being made by Yorkshire Provender, to be sold in supermarkets across the UK. The best part is that 20p, from the sale of each pot, goes to towards supporting Centrepoint and their excellent work in the battle to end youth homelessness.

This year’s winner, Richard Norman, recently visited Yorkshire Provender to share his recipe with them, ahead of it going into production to go on sale in September. We went along to film, and The Yorkshire Post was there to interview everyone involved.

It’s been an absolute pleasure working with Yorkshire Provender and Centrepoint on The Big Broth Campaign! Keep an eye on their social channels for more to come.

See the film below and read the feature by the Yorkshire Post, here.

Boots switch to paper bags; a tear-able idea?

Joining the army of brands and stores making the switch to environmentally friendly ideas, Boots has begun swapping out their plastic carrier bags for paper alternatives. Boots made a commitment to reduce their use of single-use plastics last year by signing up to the *UK Plastics Pact.

However, they’ve already received backlash, with consumers calling it a ‘token gesture’, based on the amount of plastic used throughout their stores, particularly the use of plastic bags for medication dispensed from Boots chemist. The company defended their actions in a statement saying, “Removing plastic carrier bags from our stores will remove 900 tonnes of plastic from our supply chain – this is more than 18 times the amount that we use in total in our pharmacy bags each year,”. Is it a step in the right direction for Boots or just a bid for better publicity? Let us know your thoughts.


Fast fashion and its impact on the environment.

Well-known apparel brands such as Boohoo and Missguided have achieved great success as their profits continue to soar – but at what cost does it come to our planet?

Dresses and tops can sell for as little as £3, acting as loss-leader to entice prospective customers to their site. The worrying question is; how many times are these pieces of clothing actually worn by the British public?

In the U.K, we are buying more clothes per person than any other country in Europe, creating approximately 1.3m tonnes of waste each year.

Is your fashion habit part of the problem?

Read more via The Guardian.

Turns out there’s a bunch of things banana trees can do for us…

Thailand impresses the market with their innovative idea of using banana leaves as packaging, at an attempt to abolish single-use plastic from some food stores. They’ve been using the all-natural banana leaf to wrap fruit and veg in stores and securing them with a single piece of bamboo! Banana leaves are readily available in Thailand, due to the abundance of trees in their hot climate, and we’ve already seen them make use of this natural product to serve food, make temporary shelter and other crafty ideas!

Banana leaves may not be as readily available in the UK, as we sadly aren’t blessed with the tropical climate, but the idea to go ‘au naturel’ will hopefully leave our market feeling inspired…

Via Forbes.