Steph Pullen, Author at Brilliant Agency | Social Media | Communications | Marketing

Marketing

March 24, 2020

A week in Paris with St Pierre

We were recently invited to Paris for an immersion week with our new (and quite clearly, fantastic) client, St Pierre. St Pierre are the bakery brand with the most amazing brioche, if you haven’t tried it yet you really should.…

Steph Pullen

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Marketing

February 27, 2020

A Very healthy, Very Lazy lifestyle

When we created the 2020 plan for Very Lazy, we were fortunate to have already worked with them for a whole year and learnt so much. We were in an amazing place to reflect on our successes and what challenges…

Steph Pullen

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January 1, 2020

A Brilliant year with English Provender Co.

After an absolutely Brilliant first year working together, English Provender Co. renewed their Very Lazy and English Provender accounts with Brilliant, as well as appointing across their entire range of brands. This has been super exciting for the all of…

Steph Pullen

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Digital

November 15, 2019

The Brilliant Debrief; the new advent calendars, BrewDog Kennels and a degree in Influencing…

It’s officially Christmas when… Growing up in the UK, there are sure signs that Christmas is fast approaching; when certain products hit the shelves, particular adverts hit the TV and when cafes release that well-loved festive food and drink range.…

Steph Pullen

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Digital Environment Marketing

November 11, 2019

The Brilliant Debrief; supermarket sustainability, Instagram stories and Christmas ads.

Supermarket plastic pledges show united consumers can drive change In previous years, the gap between what consumers reported they wanted to happen vs their actual shopping habits was fairly contradictory and therefore a blocker for supermarkets to make a…

Steph Pullen

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Digital Marketing

November 1, 2019

Brilliant Debrief; vegan ready meals, Facebook getting election-ready, and the big ban on suggestive emojis.

Vegan ready-meals are hot right now Sales of vegan meals have absolutely exploded as stats from the 2019 plant-based category report show. Reportedly the introduction of own-brand lines, most notably from Tesco and M&S, have jump-started this uptake. The Kantar…

Steph Pullen

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Digital Marketing

October 25, 2019

Brilliant Debrief; Facebook Live cooking shows, low-alcohol beverages and Amazon’s new gin.

The first 'screen-to-mouth' cooking show airs on Facebook Live We'll excuse you from not knowing Redmart (Singapore's premier online supermarket), they weren't much on our radar, either. In any case, the Singaporean retailer has made headlines this week by…

Steph Pullen

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Marketing

October 9, 2019

Brilliant Development; My Mini MBA

I have recently started the Marketing Week Mini MBA in Marketing led by Professor Mark Ritson - columnist for Marketing Week and consultant to some of the biggest Global Brands on the market. I was approached by our Managing Director…

Steph Pullen

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Digital Marketing

October 4, 2019

The Brilliant Debrief; a quarter of Brits buying plant-based milks, Innocent’s blue café and the low alcohol Autumn trend.

Nearly a quarter of Britons are buying plant-based milks. Environmental concerns are having a massive impact on people’s purchasing decisions. The dairy industry has a lot of fingers pointing its way with 6% of all human methane emissions coming from…

Steph Pullen

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Digital

September 27, 2019

The Brilliant Debrief; Channel 4 x Meatless Farm Co., McDonald’s Plant-Based innovation and Pinterest goes shoppable.

Channel 4 backs Leeds vegan meat brand This week, as part of the broadcaster’s Commercial Growth Fund, Channel 4 announced a seven-figure investment in local Leeds brand Meatless Farm Co. The brand is only three years old but with early…

Steph Pullen

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