Katie Hunter

In May, Twitter announced that they’d updated their features to allow users to schedule Tweets on the web app platform. As a community manager, this is BIG news. Working on a laptop for 9 hours of my day means it’s…

I think it’s fair to say a LOT has changed, very quickly, over the last couple of weeks, and one of those things (albeit one of the smaller changes) is our new working environments. Due to recent events, a lot…

Let's talk a little about community management. It's a role that can be taken for granted by so many businesses and can be thrown on to someone's existing job role to manage BUT, as a community manager myself, I can…

If you haven’t heard of the fun-loving coffee brand - Beanies, you need to have a browse because everyone needs a social friend like Beanies.  Beanies bring an enormous amount of excitement to social media with their energetic, bouncing personality…

In a recent Brilliant Debrief, I discussed a low/no alcohol autumn trend that’s circulating the UK at high speed. As we work with clients whose brands fall into the soft drink category, it’s vital we keep up to date with…

Social media writing can often be placed in the same, rather vague, category of digital copywriting, however, the two differ quite substantially, both involving varying skills and key aspects that will benefit each job greatly.  A lot of brands not…

I know what you’re thinking, pretty odd blog choice for the copywriter in the team!? BUT having an understanding of content curation from start to finish can make life a lot easier when writing copy and, luckily enough, that’s exactly…

This month we had the privilege of supporting a brand, as they launched their product into one of the biggest supermarkets in the UK (the third largest in the UK to be exact) and we wanted to make sure they…

How and where do you begin creating a specific tone of voice for a brand? Good question. It’s one that at some point you’re going to have to tackle and approach head-on before rolling out any kind of copy that’s…