Jonny Corrall, Author at Brilliant Agency | Social Media | Branding | Marketing

Digital Environment Success Stories

March 13, 2020

Hate Food Waste? Love Baker Street Bread

Food waste isn't funny. It's incredibly serious. Though tackling such subjects with unrelenting severity isn't always the best approach. We can promote action, raise awareness and be positive all at once, can't we? Yes. Yes, we can. And one of…

Jonny Corrall

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Digital

February 22, 2020

Clarity – a Brilliant concept

Keep it simple, keep it clear, keep it Brilliant. Forget gold, silver and fancy jewels, the most precious commodity we have is our time. How we choose to spend it and more importantly, who we choose to spend it with…

Jonny Corrall

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Copywriting Digital

February 7, 2020

How to keep your content copy fresh

Everyone's a social media copywriter these days. Even if you've binned off social media altogether, the likelihood is you've dabbled in some social media copywriting in your lifetime. The difference is, you're much less likely to have written on behalf…

Jonny Corrall

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Copywriting Digital Success Stories

January 19, 2020

An ode to Paul Newman

Don't worry, this blog doesn't include any of my personal poetry. You have to earn the right to read to those powerful rhymes. Entitling this here blog, "An ode to Paul Newman", simply conveyed my admiration for this newfound personal…

Jonny Corrall

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Digital Environment Marketing

December 6, 2019

The Brilliant Debrief; Supermarket takeaways, Spotify’s 10-year wrap-up and WWF’s powerful Black Friday campaign.

Supermarkets want a ‘pizza’ the takeaway action… With the takeaway market feeding such a large portion of the UK’s population, it’s no surprise that the supermarkets are feeling a little jealous of these guys getting all the action. Between work…

Jonny Corrall

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Digital Marketing

December 2, 2019

The Brilliant Debrief; KFC Christmas cartoons, LinkedIn creative and TikTok’s latest milestone.

KFC nails Christmas distinctiveness with snappy comic ads Yep, apologies, we’re talking Xmas ads again. Last time we promise... We’ve seen pretty much all that the major brands have to offer and it’s fair to say the most talked-about ads…

Jonny Corrall

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Digital Marketing

October 18, 2019

The Brilliant Debrief; Snapchat Ads, Google influencers and Jennifer Aniston’s Instagram world record.

Snapchat’s new, hassle-free advertising product Snapchat is looking to muscle in on direct to consumer brands with a tasty new advertising feature called Dynamic Ads. The new ads feature offers an incredibly easy route for brands to advertise their…

Jonny Corrall

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Digital

October 11, 2019

The Brilliant Debrief; War of the WAGs, ITV tackle mental health, and voice recognition for marketers.

Innocent take top spot in reacting to the Twitter event of the year ICYMI (but... how could you), Coleen Rooney served a Shakespearean-like dish of online revenge to fellow 'WAG' Rebekah Vardy this week. She used social media cunning to…

Jonny Corrall

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Copywriting Marketing

October 4, 2019

Spotify’s ‘Listen Like You Used To’ campaign: a lesson in lean, loveable ad copy

Spotify’s latest campaign has got the British public chatting, chuckling and copping wry smiles up and down the country. The new ‘Listen Like You Used To’ campaign features a set of tongue-in-cheek billboards as well as digital placements. The ads…

Jonny Corrall

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Digital Marketing

September 3, 2019

Stop… grammar time! Top 5 common grammar errors that you need to change.

Whether you’re a professional writer, a self-professed grammar enthusiast, or someone who worships Grammarly as a gift from the gods, you’ll be forgiven for making errors in your writing. It happens to the best of us. Particularly, if you’re checking…

Jonny Corrall

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