Nicola Ball, Author at Brilliant Agency | Social Media | Communications | Marketing

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September 20, 2018

Copy editing and proofreading: what’s the difference?

When I tell people my job title as a Content or Copy Editor, I often notice a vague look of confusion begin to cloud their faces. The best way to clarify the matter? Telling them that I proofread other people’s…

Nicola Ball

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July 24, 2018

Instagram; a space for entrepreneurs

With a free platform to share anything from art to new products, Instagram has fast become the first stepping stone for many budding entrepreneurs. If you think about it, this is revolutionary stuff. Traditionally, new businesses would need to spend…

Nicola Ball

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Success Stories

March 5, 2018

Folk on the Street: taking social out of the office & onto the streets

A lacklustre photo of a product surrounded by obvious props. Bland, humourless copy that was clearly written by an agency. We’ve all seen it and - let’s be honest – it’s not doing anything for anyone. People crave authenticity on…

Nicola Ball

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November 5, 2015

Empathetic emoji, traffic cones and Peeple… Social Media Re-hash: Oct 2015

October. There’s fog everywhere you look, it’s just about acceptable to start talking about Christmas and people are still tweeting, instagramming and facebook-ing (is that a verb?) as usual. This month will be an extra-special re-hash for me as it…

Nicola Ball

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Digital

October 13, 2015

#IStandWithAhmed, The Dislike Button and Google’s betrayal… Social Media Re-hash: September 2015

In September, the incomprehensible – and yet inevitable - happened. Google changed its logo. We unwillingly waved goodbye to the old logo, reminiscent of typewriters, intellectualism, the written word, and greeted the new child-like logo (with a reluctant smattering of…

Nicola Ball

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September 21, 2015

#Milibeard, Tinder’s Meltdown and 1 billion Facebook users… Social Media Re-hash: August 2015

August got off to a quiet start… however it picked up with the weird and wonderful stories I have grown to expect blossoming into being by mid-month. So we’ll start there. On the 10th August angst was ignited across platforms…

Nicola Ball

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August 28, 2015

What’s in a ‘Like’?

Not all Likes are made equal: we all know this. The feeling you get when your Auntie Jane likes your photo is pleasant enough - Auntie Jane is great, and all that. But it's nothing compared to the rush of…

Nicola Ball

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August 6, 2015

Reddit-geddon, Cecil the Lion and #TheEmptyChair… Social Media Re-hash: July 2015

June reached its peak with the release of Apple Music (which I won't go into, since my esteemed colleague has already written a comprehensive account of the service). But what of July? Well, as usual, it was an entertaining mixture…

Nicola Ball

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July 2, 2015

Caitlyn Jenner, Rainbow Profile Pics and the Taylor Swift Effect… Social Media Re-hash: June 2015

June came and went in a blur (quite a fabulous blur, I might add). There have been women being brilliant on a global platform every way you look... which is my preferred situation, obviously.The first of which, striding boldly into…

Nicola Ball

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June 29, 2015

Shouting into the void: why Twitter is the best social media channel…

Twitter is my favourite social media channel. Hands down. I'm going to fight my corner for Twitter. Everyone and their dog (sometimes literally) are on Facebook - and Instagram, Pinterest and Snapchat are so visual that they're instantaneously appealing. But…