All Posts By

Lynne Ella Pearson

Marketing
October 25, 2018

The Social Senior

They might be a bit late to the party but they're here to stay. The 'Social Seniors' now make up Facebook's second largest demographic this year. Whilst younger audiences flock to Instagram in their droves the over 55s have cultivated…
Digital
July 6, 2018

Your money’s no good here – The rise of digital currency

What exactly is Digital currency? *Digital currency (digital money or electronic money or electronic currency) is a type of currency available only in digital form, not in physical (such as banknotes and coins). It exhibits properties similar to physical currencies but allows for instantaneous transactions and borderless transfer-of-ownership.  Cash…